According to Bloomberg, TikTok, a subsidiary of ByteDance, plans to increase the volume of its e-commerce business in the United States 10-fold to reach $17.5 billion this year, posing a greater threat to billionaire Jeff Bezos’ Amazon company.
According to Bloomberg, the 2024 merchandise volume target for the American version of TikTok Shop, which blends online entertainment with purchasing, was discussed in internal meetings in recent weeks.
TikTok's ambitious goal is creating conflict not only with Amazon, but also with the Chinese companies "Temu" and "Shein", which have made great strides among young American shoppers.
Source (Al-Arabiya.net website, edited)
